SALON: When and how was your company founded?

- 30 years ago we acquired the oldest British company that has preserved the best traditions of furniture production in historical styles. This company made furniture for elite customers, besides, it had a very large customer base and very large archives of sketches, drawings and photographs of antique furniture. Of course, this was a special help for us. But we managed to develop our own handwriting, I dare to think that it is recognizable. All thanks to one formula, which I call the formula for success.

- This is the sum of three components. The first is luxury. Many people ask what is luxury? For me, luxury is something of the highest quality. Better quality gilding, better quality inlay, etc. And it should not be publicly available. Must be exclusive. Furniture from CLIVE CHRISTIAN, for example, can not be sold everywhere, in Russia it is only in one showroom of Moscow. And this is a high rate of exclusivity.

The second component of the formula - the thing must be timeless. Not fashionable, not stylish, not for this moment. These words may scare you, or at least seem strange. But I believe that only those objects that exist as if out of fashion and time can claim to be eternity.

The third component is simple: the thing must be beautiful. Of course, the question of beauty is controversial. But that is beautiful in the production of my furniture, I decide myself. And you already look at the result, I was right or not.

S: Which model is your business card?

- Our business card was the kitchen in the Victorian style with an elegant island in the middle, over which hangs a crystal chandelier. Now the whole world knows what CLIVE CHRISTIANprecisely for this model. This is the most copied kitchen in the world. I think that even the one who now lives somewhere in the impassable jungle in a clay house, if he gets rich one day, will order the same for himself. Original or fake - depends on the means.

What we came up with was more than a collection of objects. Our kitchens have changed the way a person looks at spending time at home. Changed his lifestyle. They brought glamor, luxury and entertainment to a room that always performed only a naked function - existed for frying, cooking and other things. Now the kitchen has become full and even almost the main meeting place for people at home.

In all of our corporate kitchen photos, you can see crystal chandeliers with pendants hanging from the ceiling. Do you know how they got there? We hung them there! Many years ago. When no one could even imagine that a chandelier could hang in the kitchen. And now it has become the norm of life - to make the front room from the kitchen, to combine it with the living room or dining room.

S: What are the company's plans for the future?

- In two weeks we are launching modern furniture into production. CLIVE CHRISTIAN, it will be called Alfa. It will be modern furniture, which one day is destined to become a classic. She will be out of fashion. And, of course, it will be beautiful, so beautiful, that the world will be surprised.

S: Which things CLIVE CHRISTIAN do you have at home?

- Everything. It is impossible to engage in design and live another life.

S: What do you want to say that you have several different kitchen models at home?

- I have several houses.

S: And what about the other rooms?

- I use all the products of the company. Firstly, I love all these subjects, and secondly, when I live with them, I test their consumer properties on myself and sometimes come up with some improvements.

S: CLIVE CHRISTIAN very architectural furniture. How did furniture merge with architecture?

- This is all thanks to the classic orders. Since classical orders are both timeless and beautiful, they ideally approached our design using the formula I have already described. And then we either simplified them or made them even more decorative. Classical orders exist for so long that they have become for the human eye almost like something natural, natural. Therefore, in a house where there is a classic order, there is always a peaceful atmosphere. I think this is very important. Life has gone so hard now that even rich people need a good rest at home. Both visually and emotionally.