Zaha hadid design for sports and outdoor activities

A new way of mapping the body was found in close cooperation of the three experts. Zaha Hadid Design was led by Maha Kutay and Woody Yao, director of ZHD. They worked with Zaha back in the 90s. Introducing Lavie Ohayon in Odlo to their sketches, the designers pondered a lot on the material: “We needed to understand the products, materials, brand DNA and how the clothes would be made,” says Kutai. - “Learn more about the ideas behind the existing collections.”