About yourself, family, Tibet and designer rugs
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Material prepared: Marina Volkova
A photo: - press services
Magazine: N11 (188) 2013
The owner of the brand ss – tapis tells how to make a Tibetan carpet with a Milan design.
Mother Fabrizio — Englishwoman, father — Italian. Nelsia, Fabrizio’s wife and business partner, is half French, half Iranian, with the old name Shamzadeh. They met when Fabrizio, following the example of his parents, studied at a hotel provider. (For some time he even worked at a hotel in Portofino.) Subsequently, they started selling Iranian carpets in Strasbourg with the family of Shamzadeh. And in 2001, they abruptly changed their lives: they moved to Milan and opened their own company, CC – TAPIS, which produces designer carpets.
SALON: Fabrizio, how did it all start? “I saw Him.” On Melrose Avenue, in Los Angeles. It was a magnificent Tibetan carpet. By that time I, working in the firm of Nelsi's parents, already knew a lot about carpets, but this one was a revelation to me. Tibetan carpets are completely different. They have a different weaving, a different mood. I went to India and studied everything on the spot. We began to make small batches (according to our sketches they were made by Tibetan masters) and sell to a narrow circle of clients. And once Nelsia and I decided to take a chance. But, of course, not in Strasbourg, a different scale was needed, and it was Milan. By the way, I was going to become a dock in this matter, and at the age of 40 I entered the university to study design.S: Are you responsible for the creative? —I and Nelsi stand at the head. Then our art director Daniele. I met him while studying. He is young and very talented and the team gathered the same: Alberto, Batty, Simone, Vanya, Andrei. I believe that a designer brand should be cocky, outrageous.
S: Yes, in one of your collections there is a carpet with a naturalistic pattern in the shape of a human heart ... —We have created a whole collection of collections. Oldie — carpets with the effect of aged surfaces; Contemporary — about geometry; New classic — a fresh look at traditional patterns and techniques. The new Dipped collection is dedicated to the capabilities of the Tibetan knot. And you are talking about a triptych Soul on the Dancefloor carpet designed by Martha Bagant — this is how we see a modern tapestry. This series, in turn, is part of the Signature collection, which we have given at the mercy of young designers. (Smiles.) Let them express themselves!